Key Results and Impact
qualified leads within the first month
CTR surged into Meta’s top performance range
Bookings filled prime weekend slots consistently
Creative winner identified for future scaling
About Advance Media Studios
SoundCoh teamed up with Advance Media Studios, a premium creator space for content pros, to turn untapped potential into a full booking calendar. The mission was simple: make creators see it, want it, and book it. Through a sharp Meta Lead Ads campaign, we showcased the studio’s photography, videography, and podcast magic, transforming curiosity into high-intent enquiries that converted fast.
The Challenge
Discovery was scattered
Discovery was scattered, messaging drifted, and the funnel leaked leads. Our job? Tighten the story, speed the journey, and make creators fall in love with the space at first scroll.
Fragmented message and naming drift
Brand references flipped between Advance and Advanced, confusing audiences. Without a consistent hook, creators missed why this studio was different. The brand needed a single, irresistible value proposition that screamed creative home base, not just another studio.
Funnel friction in lead capture
Leads were landing in slow forms and messy DMs. Instant Forms weren’t optimised, responses lagged, and hot prospects cooled fast. We had to build a slick, mobile-first experience that captured intent and closed gaps instantly.
Limited creative variety and testing
Old campaigns ran with static images and long captions. Stories wanted movement, but assets didn’t deliver. We needed dynamic visuals, crisp copy, and a testing system that found winners before fatigue hit.
Budget Efficiency Under Pressure
Offering a free clarity call attracted a mix of curious scrollers and genuine help-seekers. SoudCoh solved this by introducing message templates
Our Strategic Approach
Strategy
We reframed the offer from “studio hire” to “momentum for modern creators.” Every ad, form, and message served one purpose: help creators move from idea to action today.
Premium Positioning: Sell Outcomes, Not Rooms
Instead of marketing rooms, we sold transformation—“Build your brand at Advance Media.” The message focused on creator outcomes: professional polish, premium gear, and instant credibility.
Ad Strategy
Three ad blocks tackled distinct angles—tour access, premium production, and social proof. Each featured motion for Reels and Stories, crisp checklists for Feeds, and scroll-stopping headlines like “Your Brand Deserves More Than a Spare Room.”
Audience Targeting
We combined warm audiences (page engagers, video viewers, site visitors) with lookalikes based on past leads. Frequency caps and clean UTM tracking kept data sharp and scaling steady.
Lead Capture: Instant, Frictionless Forms
Three fields, prefilled data, and a friendly tone made the Instant Form irresistible. Built-in follow-up via Meta’s Lead Centre ensured every enquiry was seen, responded to, and converted.
Conversion Ops: Speed Without Stress
We rolled out ready-to-go tour scripts, calendar links, and templated SMS replies. The team handled more leads faster without adding staff.
Services
SoundCoh delivered a full-funnel revamp to drive consistent, high-intent bookings for Advance Media Studios.
Meta Ads Strategy & Campaign Build
Creative Strategy & Copywriting
Audience Targeting Architecture
Instant Form Optimisation
Conversion Operations Workflow
Campaign Reporting & UTM Tracking
We build digital ecosystems that attract, convert, and retain customers. Our focus is on measurable growth through design, strategy, and technology that move your business forward.
qualified leads within the first month
CTR surged into Meta’s top performance range
Bookings filled prime weekend slots consistently
Creative winner identified for future scaling
Why This Matters
This campaign proved that with the right story and a seamless path from ad to action, even a great studio can unlock its true momentum. Advance Media Studios didn’t just grow leads—it grew belief in its brand. Now, with a sustainable system and a standout creative identity, they’re positioned to keep their calendar full and their creators inspired.
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